$3,500 in 7 Days. Here's how:

1 conversation in Dubai created a deal that paid for my entire trip to Koh Samui plus gave me equity in a fitness app.

Here's what happened:

I was in Paris when my phone buzzed.

A fitness creator with 2M followers wanted to talk about building a mobile app for his audience.

(I got referred by another client because we do great work)

Most agencies would have pitched him a $5K retainer to "manage his socials."

I positioned it differently.

Instead of begging for monthly payments, I structured it as a partnership: upfront cash, equity stake, and profit share on all revenue.

We were supposed to shoot content in Dubai, but Ramadan made it a bit difficult to wake up early and lift weights for 2-3 hours.

So he offered that we meet a few months later in Koh Samui, Thailand.

But here's the crazy part:

He paid for everything. The hotel in Koh Samui. The motorcycles to cruise the island. Even the videographer to shoot content for the app.

I was literally getting paid to create the things that would pay me even more.

We spent 7 days building the workout plan feature, strategizing content, and shooting material for ebooks (which I also get profit share on).

By the end of the week, I had:

  • Upfront cash + $3,500 just for the week in Samui

  • Equity in a fitness app

  • Profit share on multiple revenue streams

  • A week in paradise, fully expensed

  • Content and stories for months

This happened because I used the Sovereign positioning from day one.

Instead of "Can I send you a proposal for social media management?"

I led with "Here's how I'd structure this as a long-term partnership."

The difference? He saw me as an investor in his success, not just another vendor asking for money.

Most people think this requires some complex sales process.

It doesn't.

It requires proper positioning and deal structure from the very first conversation.

See you in the trenches,

—Kassimi