The Expensive Mistake That Still Made Money

Most content creators obsess over having one perfect format.

I made the opposite mistake.

For the past year on YouTube, I've been creating two completely different types of videos:

Format 1: Tactical contentMe showing exactly how I do things. Screen recordings. Step-by-step breakdowns. Pure value.

Format 2: Artistic videosFollowing my creative urge to make cinema. Movie-style edits. Storytelling. Visual experiments.

The tactical videos get more views.
The artistic ones feel more fulfilling.

But here's the problem:

I think it confuses the algorithm.Two audiences. Two expectations. Two different brands.

It's preventing me from growing fast.

Classic mistake.

But here's the plot twist:

Even with this "expensive mistake," I still get leads every week.

Sales still happen.

Why?

Because both formats solve the same core problem:They show people what's possible.

The tactical videos show HOW.
The artistic videos show WHY.

Some people need the step-by-step.Others need the inspiration.

I actually had a client reach out after watching my summary of Atomic Habits - one of the artistic ones.

He said: "I want to work with someone who thinks like this."

Not because of my technical skills.Because of how I processed and presented ideas.

Here's the lesson:

Perfect strategy beats confused execution.But confused execution beats no execution.

Most people wait for the perfect content strategy before they start.

I started imperfectly and made money anyway.

Now I'm focused: going all-in on tactical content.

But I don't regret the artistic experiment.

Sometimes you need to make expensive mistakes to find your real voice.

The key is making them profitable mistakes.

See you in the trenches,

— Kassimi